What potential improvements can a business make based on the insights from the funnel map feature and the generated report in SpeedPPC?

Based on the insights from the funnel map feature and the generated report in SpeedPPC, a business can improve their PPC campaigns and sales funnel. For example, they can optimize landing pages, add upsells or downsells, adjust pricing, or focus on specific traffic sources that generate the highest ROI. By continually analyzing and optimizing their sales funnel, businesses can improve the effectiveness of their PPC campaigns and increase their ROI.